Gaming Adoption in the Metaverse is Practically EndlessMay 24, 2022
In the famous novel Ready Player One, which later on became a blockbuster hit movie, the same author describes a reality that is purely digital but still very much real and necessary for his protagonists. In this virtual reality in the near future, people chose to spend most of their time, no matter if that is free time or work hours. There, they are not just escaping the drab reality of a dystopian future that is seemingly only getting worse, but also finding ways to barter and work for a better standard of life. That applies even to those who barely have anything at all, apart from some kind of a crude shelter, a VR dock, and at least a bit of nutrient to keep them alive. In this world, the digital currencies are a lot more stable than any fiat alternative and the actors of that VR world can assume any role they might like.
There, anything is possible. Today, that very world, at least a crude version of it, is being built and painstakingly assembled by a range of individuals, groups, companies, and even fully defined institutions. Together, they are trying to create a space where everyone could do whatever they like, while they use digital currencies like bitcoin. At the same time, this space will be filled with gaming of all kinds, just like Ready Player One prophesied. That will not include esports but practically anything one could imagine as some kind of a game. The level of gaming adoption that this will create will be unparalleled in the history of video games so far.
There is a lot of skepticism related to the process of metaverse integration in the everyday reality of ordinary users. It is one thing to have some aspects of crypto in the lives of early adopters and individuals who are already more than interested in anything cutting-edge and technological. But, many believe it will be hard to introduce a concept that is so far out as the metaverse in the routines of those who are simply using things like the internet or mobile devices but are not fascinated with them. That is the vast majority of users and their abilities and interests are usually not aligned with the technological solutions that are only breaking out.
The reasons for that are very practical – the cutting-edge solutions usually come with a complex process of use and generally low levels of stability. None of the later adopters want to see any of those complicate their regular activities and simply want the benefits of that technology, minus the hassle of learning to use it and overcome its early-stage issues. But, that is the nature of any tech and the internet itself was no different. That is to say, even in times of low development adoption and activity, things are still moving and today, they are moving the fastest when it comes to metaverse gaming. That includes a very potent process of blending the video game concepts and elements with practically everything else that could be found online.
Symbiotic Ecosystem in Motion
The metaverse will not be built by gaming alone. It will include many elements of the same system, but place them inside of a much bigger ecosystem. It will encompass a range of interconnected networks where regular Web 2.0 websites and platforms will become full 3D spaces that will be supported by Web 3.0 services. The same space will be supportive of all manner of interactions, social mechanisms, and immersive experiences. Here, the supporters of the same development believe that people will be able to shop, search, talk, and also crucially, game together. While it might feel like that setup would lead to a lot of procrastination, supporters believe that it will actually make people more productive.
One of the reasons for that will be its ability to offer gamification elements on a range of topics, but do it in a sensible manner that goes beyond a simple marketing gimmick or a shallow buzzword. That ability to make symbiotic processes fit together inside of the same system is going to be one of the main advantages of the metaverse, but also the reason why gaming has to be front and center inside of it, one way or another.
On the surface, the process of entering the metaverse will be most similar to what today feels to play a video game. It will reside on the principle of user acquisition, where the objective of the metaverse is to take users into its setup for the first time. The issue of how to help people to try out the metaverse will be a predominant dilemma and many individuals and organizations will have to work on it hard. One aspect will be the direct support via digital currencies – simply put, the structure will reward people to play games in the metaverse or just to come over and try it.
Payments in BTC tokens or any other digital currency will be in place to enforce that process. The next step will be the process of user retention, or how to support players and users in their decision to keep coming back to the same ecosystem. Both acquisition and retention are issues that all online games have to figure out over the course of their development and even later full deployment.
Slow and Fast
The gaming industry on the global level is extremely nimble and responsive. It is, as a whole, able to react to changes and trends much faster than any other industry that produces entertainment content. However, the metaverse development will require the companies and teams working inside of its systems to be even more flexible.
The games that will prop up the early stages of the true metaverse will have to be both good and fast in terms of development. That might seem like an impossible requirement for any developer out there, but the flexibility that is inherent in the industry will be able to support those who decide to roll the metaverse dice. Not all will make it, but those who do will unlock an earning opportunity, unlike anything they saw before, along with propping up a system that will one day inherit what is today the internet.